White cotton tee floating above cracked asphalt at night, printed with green Jacksonville street signs reading N Main St, Talleyrand, Haines St, Laura St, 7th St, E 8th St, 3rd St, Pearl St, Forsyth St and Independent Drive.

Jacksonville / Duval / 100% cotton

Wear the corneryou came up on

Every sign on the shirt is a street you can actually stand on. No invented names, no generic skyline. ten signs, one grid

Request your block →

Downtown tee · $35 · 5.3 oz

01 /The premise

Everybody is from somewhere.Most shirts won't say where.

City merch sells you a skyline you have never stood under. A bridge, a bird, a font someone picked in 2011. It says you visited.

R.Y.B prints the signs on the corners you grew up turning. Laura and Forsyth. Park and King. Philips Highway. If you know, you clock it across a parking lot before you read a single word.

That is the whole product. Your block, in green and white, on a shirt heavy enough to keep.

02 /In stock now

Blocks already on cotton

See the full catalog ↗
03 /How it works

Three moves, no middleman

01

Name the corner

Give us the cross streets, the neighborhood, or just the zipcode. Anywhere in the country, not only Duval.

02

We draw the signs

Every blade gets set the way it actually hangs on the pole, in the real green and white. You approve the mock before anything prints.

03

Printed after you order

Nothing sits in a warehouse. The shirt is made once you buy it, which is why it takes a little longer to land.

04 /Request a block

Request
your block

Tell us the streets. We will send back a mock of what the shirt would look like before you spend anything. Custom blocks are $45.

No payment now. You see the mock first.

05 /What people say
NEEDS A REAL QUOTE

Drop in a real customer line here. Best ones name the block: someone saying a stranger stopped them because they recognized the corner.

Name, neighborhood
NEEDS A REAL QUOTE

Second slot. Something about the fit or the print quality holding up after washes works well next to the ask.

Name, neighborhood
NEEDS A REAL QUOTE

Third slot. A custom request story is the strongest one you can put here, since that is the action this page is asking for.

Name, neighborhood
06 /Straight answers
What is the shirt itself?

A unisex classic tee, 100% cotton, 5.0 to 5.3 oz per square yard. Tubular fabric, taped neck and shoulders, double seam at the sleeves and bottom hem. Sizes S through 5XL. Sport Grey runs 90% cotton and 10% polyester, Ash Grey 99% cotton and 1% polyester, heather colors 50/50.

Why does it take longer than Amazon?

Each shirt is printed after the order comes in instead of sitting in a bin. That kills overproduction and it means a few extra days on the front end.

Can you do a block outside Jacksonville?

Yes. The Duval and St. Augustine designs are what exists today because that is where the requests came from. Send any cross streets in the country through the form and you get a mock back.

Does the white shirt run bright white?

No. Because of the fabric it reads slightly off-white rather than optic white. The Natural color also shows dark speckles through the weave, which is expected and not a defect.

How much is a custom block?

The in-stock designs are $35. A custom block is $45. You approve the mock before anything prints, so there is no surprise at checkout.

Rep your block

Send the cross streets. Get a mock back. Wear the corner you are actually from.

Request your block